Best of the Best 2009
JCDecaux in MTR
Work involved: Touch Screen Voting System
MTR teamed up with JCDecaux to launch an annual event that recongises outstanding achievement and creative excellence in MTR advertising. An interactive part of the event is to allow passengers voting for their favourite advertisement in station with the use of a multi-touch screen.
Infin Media created a flipping book which passengers can flick throught all the campaign advertisments to choose their loved one. They can also opt-in for the lucky draw to win great prizes!
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